Cyber Security America

🎙️ Episode 53: The Hidden Cost of Ad Fraud (And How It Impacts Your Business)
In this episode of the Cyber Security America Podcast, we expose one of the internet's most overlooked—and costly—threats: ad fraud.
Host Josh Nicholson sits down with Rich Kahn, CEO and co-founder of Anura, to break down how bots, click farms, and fraudulent traffic are quietly manipulating digital advertising—and why as much as 25% of marketing spend may be wasted on fake users.
With decades of experience in fraud detection, Rich shares how his platform identified over 1.2 billion fraudulent ad interactions in a single year, and why this issue is no longer just a marketing problem—it's a growing cybersecurity threat.
Together, they explore the evolving intersection of cybersecurity, AI, and digital marketing, and what businesses must do to protect their data, budgets, and decision-making.
🔍 What You'll Learn:
What ad fraud is and why it's massively underestimated

How bots, malware, and click farms generate fake traffic

The real impact of bad data on ROI and business performance

How AI is accelerating both cyber threats and fraud detection

Case studies of companies losing—and recovering—millions

Why ad fraud overlaps with broader cybersecurity risks

How to identify and stop fraudulent traffic in real time

🎯 Key Takeaway
Not all traffic is real—and if you're not measuring it, you're paying for it.
🔗 Connect & Learn More
🌐 Anura: https://www.anura.io
🛡️ Darkstack7: https://www.darkstack7.com
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🛡️ About the Sponsor — Darkstack7
Darkstack7 Cyber Defense delivers enterprise-grade cybersecurity solutions to growing organizations. Founded by Marine Corps veteran and cybersecurity leader Josh Nicholson, the firm specializes in:
Incident Response & Breach Management

Cloud & AI Security

Security Engineering & Architecture

vCISO Advisory

Insider Threat Programs

Cyber Readiness & Tabletop Exercises

Darkstack7 helps organizations build resilient defenses while aligning security with business goals.
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#CyberSecurity #AdFraud #DigitalMarketing #FraudDetection #BotTraffic #ClickFraud #AIinCybersecurity #BusinessSecurity #MarketingFraud #CyberSecurityPodcast #CyberSecurityAmerica

Discover how a Nepali American founder turned a personal frustration with security questionnaires into a rapidly growing AI-driven platform revolutionizing enterprise compliance. Pukar Hamal, CEO of Security Pal, reveals the untold story behind building one of the fastest-growing cybersecurity tools trusted by OpenAI, Figma, and Snapchat — and how Kathmandu's overlooked talent pool is shaping the future of cybersecurity innovation. In this explosive episode, you'll learn how Security Pal slashes the time to respond to complex security questionnaires from months to hours — transforming a tedious regulatory burden into a strategic advantage. Pukar shares his unique journey from a startup co-founder to a Silicon Valley CEO, highlighting the paradox of building trust in enterprise security while fighting misinformation and AI hallucinations. 

We break down specific techniques that will empower CISOs and security teams: how to leverage AI for continuous vendor monitoring, how to identify hidden risks through dynamic questionnaires, and how to use data-driven insights to propel security into a growth enabler. You'll discover how Security Pal's AI doesn't just automate answers — it predicts vulnerabilities, surfaces gaps, and helps companies stay ahead of technological and regulatory curves. Why is understanding the evolving security landscape critical right now? Because the traditional questionnaire isn't going away — instead, it's becoming the backbone of risk management that, if mastered, unlocks faster deal cycles, stronger compliance, and market differentiation. Next-generation security leaders can harness these insights to anticipate threats, streamline vendor assessments, and turn compliance from a bottleneck into a business booster. Perfect for security executives, compliance officers, and tech founders ready to harness AI's potential at scale — this episode unveils the future of cybersecurity at the intersection of talent, technology, and global opportunity. Whether you're navigating third-party risks or seeking competitive edge, you'll walk away with actionable strategies to elevate your security game in a fast-changing world. Join Pukar Hamal for a behind-the-scenes look at how AI, overlooked talent pools, and strategic insights are redefining what's possible in enterprise security. Don't miss this chance to learn from an innovator who's transforming the industry, one questionnaire at a time.  www.darkstack7.com

In this episode of the Cyber Security America Podcast, host Joshua R Nicholson sits down with Chris Freedman, CEO of Ondefend, and Ron Frechette, CEO of CyberSurv, for a deep dive into cybersecurity entrepreneurship.
Both guests share their journeys building companies in the cybersecurity space—from early startup challenges to scaling services, building strong company cultures, and navigating the rapidly evolving role of artificial intelligence in security.
Chris discusses how Ondefend identified an opportunity on the preventative side of cybersecurity, focusing on red teaming, vulnerability discovery, and proactive security testing rather than crowded monitoring and incident response markets.
Ron shares his path from executive search into cybersecurity during the early days of HIPAA compliance and how that experience eventually led him to focus on helping small and mid-sized businesses improve cyber hygiene and resilience.
Together, they explore what it really takes to move a cybersecurity company from zero to one—and eventually from one to scale.
In This Episode
Why cybersecurity remains one of the largest and fastest-growing markets
The realities of launching a bootstrapped cybersecurity startup
How partnerships and subcontracting helped scale early services
Why culture, mission, and hiring the right people matter most
How AI is transforming cybersecurity services and advisory work
The growing demand for fractional CIO and fractional CISO leadership
Lessons learned from scaling consulting and cybersecurity service firms
Key Takeaways
The hardest stage of building a company is going from zero to your first customers.
Strong partnerships can accelerate growth when building credibility in cybersecurity.
AI is rapidly changing how cybersecurity assessments and advisory services are delivered.
Many organizations are shifting toward fractional cybersecurity leadership models to gain specialized expertise without full-time executive hires.
Featured Guests
Chris Freedman
CEO of Ondefend
Entrepreneur and cybersecurity innovator focused on proactive defense, red teaming, and security testing technologies.
Ron Frechette
CEO of CyberSurv
Serial entrepreneur helping organizations improve cyber hygiene through AI-driven cybersecurity advisory services.
🎧 Listen now on Spotify, Apple Podcasts, or your favorite podcast platform.
#Cybersecurity #InfoSec #CyberThreats #CyberDefense #RedTeam #PenTesting #IncidentResponse #CyberHygiene #DataSecurity #MDR (Managed Detection & Response).  Thanks to our show sponsor Darkstack7 Cyber Defense services www.darkstack7.com.

Episode 50 — Cybersecurity Leadership Secrets with MK Palmore
In this milestone episode of Cyber Security America, Joshua Nicholson sits down with Malcolm "MK" Palmore — former FBI cybersecurity executive, Naval Academy graduate, U.S. Marine, and former Director of Security at Google Cloud — for a powerful conversation on leadership, risk, and the future of cybersecurity.
MK shares lessons from leading one of the FBI's largest cyber investigative teams in Silicon Valley, helping shape security strategy at Google Cloud, and advising enterprises through complex cyber risk and digital transformation challenges. This episode goes beyond technology and tools to explore what truly drives successful cybersecurity programs: leadership, decision-making, and strategic clarity.
Key topics include:
How top CISOs think about cyber risk and executive leadership

Lessons from FBI cyber investigations and real-world breach response

The evolution of Zero Trust and cloud security strategy

AI, emerging threats, and the future of enterprise defense

Why fractional and strategic cybersecurity leadership is reshaping the industry

Communicating cyber risk effectively to boards and executives


This episode is essential listening for CISOs, executives, board members, security leaders, and anyone responsible for protecting modern enterprises in an era of accelerating cyber threats.
🎧 Listen to the Cyber Security America Podcast — a cybersecurity podcast focused on real-world incident response, threat intelligence, ransomware, and security leadership.
https://www.youtube.com/playlist?list=PLBl5Ef4QLoa3szw4NGDVZCY0aa1tixnsa
🎙️ Apple Podcasts: https://podcasts.apple.com/us/podcast/cyber-security-america/id1668216285
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📱 Follow Cyber Security America for short clips and updates:
👤 Host — Joshua R. Nicholson: https://www.linkedin.com/in/joshuarnicholson/ 
🎙️Cyber Security America on LinkedIn: https://www.linkedin.com/company/cyber-security-america-podcast [email protected] for show inquires, guest requests, and sponsorship discussions or collaboration ideas or contact us through our website www.darkstack7.com/contact

In episode 49 of Cyber Security America, we explore how Artificial Intelligence is reshaping cybersecurity, Managed Detection and Response (MDR), and modern security operations. As cyber threats grow more advanced, organizations must evolve from reactive defense to proactive, intelligence-driven protection.  
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Featuring Woo An (CEO of Zaun.ai) and Tyler Lackey (AI Security Builder), this episode delivers real-world insight into how AI-native security platforms are improving detection, response, and operational scale across enterprise environments.
We discuss:
The future of MDR and AI-driven security operations
How AI agents and automation are transforming incident response
Shadow AI, data leakage, and governance challenges
AI security risks, role-based controls, and detection engineering
Scaling cybersecurity outcomes without replacing security teams
Real-world enterprise lessons from AI-powered security innovation
Whether you're a CISO, security leader, MDR provider, or cybersecurity professional, this episode provides practical insight into how AI is redefining cyber defense and how organizations can stay ahead of evolving threats.
🎧 Listen to the Cyber Security America Podcast — a cybersecurity podcast focused on real-world incident response, threat intelligence, ransomware, and security leadership.
YouTube Playlist:
https://www.youtube.com/playlist?list=PLBl5Ef4QLoa3szw4NGDVZCY0aa1tixnsa
🎙️ Apple Podcasts:
https://podcasts.apple.com/us/podcast/cyber-security-america/id1668216285
🎙️ Spotify:
https://open.spotify.com/show/3wmyUbe1TY5hNl96Q8UFFI
🎙️ Instagram:
https://www.instagram.com/cybersecurityamericapodcast/
🎙️ TikTok:
https://www.tiktok.com/@cybersecurityamerica
🎙️ X (Twitter):
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📱 Follow Cyber Security America for short clips and updates
👤 Host — Joshua R. Nicholson:
https://www.linkedin.com/in/joshuarnicholson/
🎙️ Cyber Security America on LinkedIn:
https://www.linkedin.com/company/cyber-security-america-podcast
📩 For show inquiries, guest requests, sponsorship discussions, or collaboration ideas:
[email protected]
🌐 Contact via website:
www.darkstack7.com/contact
#CyberSecurity #ArtificialIntelligence #AIinCybersecurity #MDR #ManagedDetectionAndResponse #CyberDefense #SecurityOperations #SecOps #CyberRisk #CISO #CyberLeadership #ThreatDetection #IncidentResponse #SecurityAutomation #AIsecurity #CyberThreats #EnterpriseSecurity #CyberResilience #CyberSecurityPodcast #CyberSecurityAmerica