Creative Juice

Wondering what 2026 will hold for your music career and the music industry as a whole?   In this episode of Creative Juice, Jack and Circa dive into the future with their 2026 predictions, focusing on how AI is set to revolutionize the music industry! Learn about the implications of AI development on copyrights, how artists can leverage these tools, and why the so-called "AI Wars" are coming to the industry!   Whether you're just curious about AI in music or worried about its impact on your career, this episode is a must listen for staying ahead of the curve!   DISCOVER: Why Warner's Deal With Suno Is A Big Deal For Music AI How Open Source AI Models Could Change The Landscape for Suno What Musicians Need To Rethink About Copyright Protection In The AI Era How AI Tools Can Be A Creative Ally Rather Than A Threat Why You Shouldn't Rely On Old Models Of Monetizing Music When We Might See The Shift Away From Traditional Record Labels How The Line Between Consumers And Artists Is Blurring   RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Join Us In The Indepreneur Discord Server! Looking to expand your team or need marketing help? Apply to work with IndieX!

The music industry is constantly evolving, that should come as no shock. And 2026 is shaping up to be a pivotal year...   In this episode of Creative Juice, Jack and Circa kick off our year-end predictions series, where they share insights into the future of music marketing, industry trends, and beyond! Learn about how the future role of AI, changes in advertising strategies, and direct-to-fan trends can impact your music career!   Whether you're plotting your 2026 game plan or simply curious about what's on the horizon, this episode will give you our insights to help you stay ahead in the new year!   DISCOVER: Why Content Diversity Will Be Key In Your 2026 Ad Strategy How AI Is Reshaping The Music Industry And What It Means For Artists Why Direct To Fan Isn't As Straightforward As It Seems What Potential Grifts In Music AI Tooling Should Be On Your Radar How To Think Critically About Anti-AI Narratives In Music What You Can Learn From Past Technology Shifts To Prepare For The Future   RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Join Us In The Indepreneur Discord Server! Looking to expand your team or need marketing help? Apply to work with IndieX!

Got music marketing questions? We've got answers...   In this episode of Creative Juice, Jack and Circa answer some burning questions from our community about music marketing strategies in a special Q&A episode! Learn about when DSP ads actually make sense, how to get your band on board with e-commerce, and tactics for leveraging live streams for growth!   This Q&A episode is your go-to guide for pushing forward!   DISCOVER: When To Use DSP Ads In Your Marketing How To Convince Your Band It's Time To Dive Into E-commerce Why And When Retargeting Ads Still Work Why Documenting Your Creative Process Now Will Benefit Future Releases How To Utilize Live Streams To Move Fans Through Your Funnel When To Focus On Small, High Quality Content Improvements What To Consider Before Dropping Cash On A Big Budget Music Video   RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Join Us In The Indepreneur Discord Server! Looking to expand your team or need marketing help? Apply to work with IndieX!

As the holiday season lights up, are you switching off on your music career? Spoiler: You shouldn't be!   In this episode of Creative Juice, Jack and Circa talk holiday marketing strategies to keep your fan base engaged and your music career thriving while the rest of the industry takes a break. Learn about creative holiday offers, sales promotions, and strategies that can keep your online store active even when the music industry is snoozing through the holiday season!   If you're ready to tap into the holiday season to boost your e-commerce sales, this episode is packed with offers that you can use starting right now!   DISCOVER: How A Mystery Bag Can Clear Out Your Merch Overstock What Makes Gift Cards And Store Credit A Fan-Favorite How To Use Store Cash Coupons And Unlock Sales Potential What New Year's Offers To Run To Get Fans Buying How To Present Your 2026 Plans In A Way That Fans Want To Support Why Every Sale Is A Chance To Connect With Your Fans   RESOURCES: Learn The Top Music Marketing Strategies Inside IndiePRO Join Us In The Indepreneur Discord Server! Looking to expand your team or need marketing help? Apply to work with IndieX!

On this bonus episode of Creative Juice, Jack McCarthy joins Dave Hamilton as a guest on Gig Gab to dig into the real business of music, how to grow attention, capture it, and convert it into lasting fan relationships. You'll learn why the right material works, how to transform inspiration into your own content, and why audio quality matters less than energy when you're trying to make fans say, "who is this band?" It's about creating cultural moments, fueling FOMO, and turning one-time listeners into repeat buyers. This is where "Always Be Performing" extends beyond the stage into every piece of marketing you share. From building email and SMS lists to flattening the revenue rollercoaster with calendars and consistent outreach, you'll see how indie artists can move from surviving to thriving. Jack and Dave walk through practical strategies like dissecting viral hits, harnessing UGC, and even using AI to smash blank page syndrome. You'll hear why you're probably not being "salesy" enough, and how treating your marketing as another form of performance makes it feel authentic, not forced. If you're ready to stand out in a noisy world, this episode shows you how.