Content Is Profit

• Honoring Steve Sims: The Power of "I CAN" And How To Make Things Happen!

  This week on Content Is Profit, we're re-releasing two incredibly special episodes featuring the late, great Steve Sims. Steve, an acclaimed coach and bestselling author, profoundly impacted countless lives, including ours. His recent passing was deeply felt across the industry, and in his honor, we're bringing back these powerful conversations. More than just an episode, this is a tribute to Steve's bold, unapologetic spirit and invaluable wisdom. He was a man who fearlessly pursued his dreams, remaining true to himself, and in doing so, attracted an incredible network of successful individuals. Join us as we celebrate his legacy, and prepare to be inspired by a man who helped thousands! Do you know anyone that’s worked with Sir Elton John or Elon Musk?  Sent people down to see the wreck of the Titanic on the sea bed? Or closed museums in Florence for a private dinner party and then had Andrea Bocelli serenade them while they eat their pasta? You do now. Steve Sims has crafted a space in the world as someone that can make things happen.  His “I Can” mindset has inspired many to go fight for what they want. He is known as “the Real Life Wizard of Oz”. His skill for making things happen allowed him to build the world's leading experiential concierge firm. Steve is probably one of the most well-connected men on this planet. His daily job is to make the impossible possible. Also, he recently published his book: Bluefishing. In this conversation, we explored: 🐟Developing A “Go For Stupid” Attitude! 🐟The Most Valuable Question You Could Ask 🐟The Real Definition Of “Hell” 🐟And Much More! Enjoy! Steve's Legacy: https://www.stevedsims.com/ Books: https://www.stevedsims.com/#books Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

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• 5 Ways to Get More Traction With Your Content and Build Trust Online Guaranteed

  Join us on July 10th and build a High Ticket Offer with us: https://atomicoffersparty.com/luis Now, on to the episode :) Are you struggling to get your content seen, build authority, or monetize effectively? Today we break down 5 unconventional ways to finally gain traction with your content—straight from behind the scenes in the Business Creator Club! (Haven’t joined yet? → https://businesscreator.club/) These insights are designed to boost your relevance, sharpen your authority, and maximize your consistency—adding up to lasting results for your brand! Here’s a taste of what you’ll discover: Ever wondered what a content safety net is and why you MUST have one? Need a creative hack to stay ultra-consistent (even when you “don’t have time”)? Why is it actually good if your early content feels rough around the edges? The fastest way to avoid interview meltdowns (even if you totally blank out) And… how to free yourself from the parts of content you HATE doing (so you don’t burn out) Plus: Get a sneak peek at the amazing $100k high-ticket offer workshop happening LIVE! (https://atomicoffersparty.com/luis) Curious? Trust us, you’ll walk away with at least ONE game-changing content idea from this episode. Enjoy! Timestamped Overview: 00:00 Boosting Authority with Consistent Content 04:57 "Building Trust Through Consistent Social Presence" 07:45 "Creation Anchors for Daily Creativity" 10:08 "Professional Podcasting Essentials" 14:10 Epiphany Bridge: Interview Strategy 18:25 Optimize Content Distribution Strategy 19:39 Outsource for Efficiency and Consistency Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

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• 🚨 BIG ANNOUNCEMENT! 🚨

  🚨 BIG ANNOUNCEMENT! 🚨 https://atomicoffersparty.com/luis We're throwing an Atomic Offer Party 🎉 … and you're invited. The #1 question we get from creators and business owners in our community is: "How do I monetize my content?" So we’re solving that—LIVE. Tomorrow at 11 AM EST, we’re hosting an exclusive workshop (join for all or just the beginning) with a very special guest—the behind-the-scenes brain of some of the biggest high-ticket offers in the online business world. We’re building your high-ticket offer together! ✔️ No fluff ✔️ No cost ✔️ Just real strategy you can implement immediately! He’s worked with some of the biggest names in the industry—and now you’ll get his frameworks too. You’ll walk away with: A high-ticket offer you can sell confidently Clarity on the exact transformation you provide A pathway to finally connect your content to profit This is open to everyone—you don’t have to be a member of the Business Creator Club to join. Click the link below to register FREE and join us live! 👇👇👇 https://atomicoffersparty.com/luis Got questions? DM me or email [email protected] — I got you. Let’s build your Atomic Offer !

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• Craft a High Ticket Offer That Your Customers LOVE and Pay You For It with Austin Ford

  Ever wondered how to create a high-ticket offer that transforms your business and your clients' lives? Today we sit down with Austin Ford, the mastermind behind Atomic Offers, to uncover the secrets of crafting irresistible, high-value, lip licking, tasty offers.. Austin shares his journey from struggling online personal trainer to offer creation expert, including the pivotal moment when he facilitated a $300,000 sales day for a client. You'll discover why offer creation is the key to wealth creation and how to communicate the true value of your services. Don’t miss this #GoldenBoulders… they will make you thousands… literally: - How to price offers for maximum profitability and client satisfaction - Understand the "anti-resentment price" concept so we don’t end up hating our customers. - Discover these hidden elements that help us pick the right market - How to communicate your offer so people buy! Juicy Juicy! Plus, we’ll be waiting for you at our Atomic Offers Party live on Zoom on July 10th - Spots are limited! Click here 👉‍ ttps://atomicoffersparty.com/luis Let’s go make some money yes?? Timestamped Overview: 00:00 – Introduction: Who is Austin Ford and what’s coming on June 10 01:30 – How a $48K service turned into $16M of ARR for one client 03:25 – The power of personal branding and “peacocking” at events 06:50 – Austin’s journey: from struggling personal trainer to offer wizard 10:15 – What clicked after buying his first $5K offer (and how it changed everything) 13:40 – The psychology of pricing: 10x rule and why adding more is the wrong move 17:05 – Why most people fail with high-ticket offers: not price, but poor communication 20:30 – The “Do You Know?” contrast framework that positions premium value 23:55 – The anti-resentment price: charging enough to love your work 27:00 – Serving the wrong market? Why it’s more important than your actual offer 28:45 – Ice cream shop vs. dentist: the story that proves offer ≠ outcome 30:45 – Extracting real value from your current offer (you’re closer than you think) 32:00 – Why prepared markets buy more—and how to warm them up 33:30 – The magic of rephrasing: from generic value to “tell me more” 35:00 – What’s coming next: Atomic Offers Party live breakdown on July 10th https://atomicoffersparty.com/luis Connect with Austin: Website https://atomicoffers.com/go Facebook https://www.facebook.com/austinfordhq Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

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• The Hidden Power of Underdog Markets (and How to Lead Them) - Business Creator Club Special

  Ever wondered how to carve out a unique niche in a male-dominated industry? In this Business Creator Club Special episode (join us at https://businesscreator.club/ we are waiting for you!) we're joined by Ina Coveney, a marketing strategist who's currently making waves in the automotive world. She's not just any consultant - she's the "Auto Social Gal" on a mission to empower women in car sales through social media. Ina shares her journey of identifying a crucial gap in the market: the underrepresentation of women in car sales on social platforms. With only 21% of car salespeople being women, many find themselves relegated to behind-the-scenes roles, managing dealership accounts rather than building their personal brands. Key #GoldenBoulders from this Episode: -The challenges women face in the automotive industry, often becoming the "default admin" instead of star salespeople - How Ina is positioning herself as a leader for women in car sales, encouraging them to show up online and attract leads - The power of personal branding in creating job security and career flexibility within the industry - Strategies for overcoming common objections to creating content, from camera shyness to managerial pushback This episode is a goldmine for anyone looking to create a distinctive brand in a niche market. Whether you're in automotive sales or any other industry, Ina's approach to identifying and solving specific pain points will inspire you to think differently about your marketing strategy. Ready to rev up your social media game and stand out in your industry? Tune in now and fuel your marketing strategy with fresh ideas! Enjoy! Timestamped Overview: 00:00 – Ina's bold pivot: From marketing strategist to “Auto Social Gal” 02:30 – Why women in car sales are underrepresented online 04:45 – Identifying a hidden need in an underserved market 06:50 – The real problem: Women becoming default admins, not brands 09:00 – Defining the mission: Becoming the leader for female car sales professionals 10:45 – Introducing the PPP Board (Problem & Pleasure framework) 12:10 – Using TikTok to drive leads and visibility 13:45 – What’s holding women back? Visibility fears & unsupportive management 15:50 – The “Tiny Challenge” concept: Building trust through action-led engagement 18:00 – How to create results-based micro-offers in 5 days 20:20 – Why doing the “unscalable” is the shortcut to traction 23:00 – Why personal brand = career insurance (especially in dealership life) 25:30 – Real industry stories and untapped attention opportunities 27:00 – Content creation fears and practical ways to overcome them 29:00 – Final insights: Turn your value into visibility, one story at a time Connect with Fonzi: Facebook Instagram LinkedIn Twitter Connect with LUISDA: Facebook Instagram LinkedIn Twitter Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts. You can find this episode plus all previous episodes here. If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend.

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