Friends of Sublime

In this episode of Friends of Sublime, I sit with Julie Ruiz — a multidimensional creator whose work moves between sound, consciousness, team design, and the subtle architectures that shape a creative life.Julie’s story begins in Buenos Aires, where music, analog photography, and self-study shaped her early artistic path. We explore her formative years with photographer Matías Maroevic, forming an all-girl band, and co-creating Balam Magazine and Feria Migra, two projects that helped define a generation of Latin American creatives.A mid-20s collapse led her to logotherapy, psychedelics, and a renewal of purpose through movement and the body. In London, she rediscovered music through the hi-fi underground — Beauty & The Beat, Brilliant Corners, and the world of deep listening — eventually co-founding Middle Pillar Sounds, now hosted on Dublab LA.We trace her path through Tulum’s ceremonial community, her work with indigenous rights organisations in Chiapas, and the eventual birth of Zep Tepi Consulting, where she blends Human Design, conscious leadership, and strategy to support visionary founders.A spacious, human, and deeply resonant conversation about identity, reinvention, and living in alignment with inner truth.Connect with Julie:Instagram: @julietazeptepiBusiness: @zeptepi.consultingRadio Project: @middle.pillar.soundsWebsite: www.zeptepi-consulting.comMentions:Viktor Frankl — LogotherapyLuis Juárez @luis_juaMika Lamdan @lamiksPol Valls — MixcloudIKAL Tulum HotelFreiBah / Frayba Human Rights CenterBen Weir @ben_weirBooks:The Creative Act: A Way of Being — Rick RubinQuantum Economics — David OrrellSacred Commerce — Matthew & Terces EngelhartThe Richest Man in Babylon — George S. ClasonMan’s Search for Meaning — Viktor Frankl

In this first episode of Friends of Sublime, I sit with Anna Gornicka — a photographer, creative director, and designer whose work lives between movement and stillness.We explore her creative path — from her first role at SLOW in Bali to her ongoing direction for Further Hotel Bali and The Medium Gallery — where design becomes an act of consciousness and storytelling through space, texture, and rhythm.The conversation moves through friendship, intuition, and the quiet courage behind creative choices. We speak about the community around Summer B Pilates in Seseh — a place that mirrors the body–mind presence found in her visual language — and how a childhood encounter with Polish music icon Beata Kozidrak foreshadowed her lifelong boldness in following instinct and connection.To collaborate or book shoots with Anna, reach out via Instagram: @anna.gornickaShe’ll be based between Mexico and Los Angeles from October to December 2025.Further Hotel BaliCode: ANNAGFURTHERBooking dates: Book by the end of NovemberStaying dates: Stay until end of 2026#FriendsOfSublime #DesignPodcast #CreativeStories #Inspiration #SublimeStudios #BehindTheDesign #PodcastSeries