366: From Art Shows to Art Sales: How Bo Sapphire Built a Thriving Artist Business
Bo Sapphire never set out to be a full-time artist but once her art started catching attention at a local framing shop, everything changed. From selling prints at flea markets to building a thriving art business that’s brought in over $100K in just a year, she’s mastered the art of adapting, growing, and making sales in real life. We talked about how she balances her marketing with time in the studio, how she learned to prep for different art show audiences, and why a blue heart in her email subject line has become part of her brand. In this episode, you’ll discover: Learn how Bo built momentum at art fairs by listening to her audience Explore the strategy behind her batching process to boost efficiency Discover how email marketing helped her stay connected with collectors For full show notes, go to schulmanart.com/366 📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart 🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!
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365: Artist Tantrums
Have you ever wanted to torch your whole art business to the ground? You’re not alone. I’ve had those moments too, whether it was a show with no sales, ghosting from collectors, or just the crushing weight of feeling like nothing is working. But before you throw it all away, let’s talk about what’s really happening when those emotions take over. More often than not, it’s not your art or your audience. It’s your nervous system crying out for safety. In this episode, I’m sharing true stories, coaching insights, and what to do instead of spiraling. In this episode, you’ll discover: Learn how to spot an artist tantrum before it derails your momentum Identify the difference between a strategic pivot and an emotional spiral Get practical tools to reset, recalibrate, and recommit instead of ghosting your own goals For full show notes, go to schulmanart.com/365 📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart 🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!
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364: How This Artist Found Collectors, Confidence, and Clarity without Selling Out ft. Chris Holt
If you’ve ever felt stuck, scattered, or unsure of your next step, this conversation is exactly what you need. Chris Holt’s journey is proof that you don’t have to compromise your artistic voice to build a thriving art business. When we first started working together, Chris wasn’t even sure he could call himself an artist. Now he’s booking gallery shows, attracting collectors, and speaking about his work with conviction and clarity. We talked about how he got there, what finally helped him feel confident, and the shifts he made to stop overcomplicating things and start moving forward with purpose. In this episode, you’ll discover: Learn how building consistency builds confidence Explore how messaging creates clarity and connection with collectors Hear why narrowing your focus can help you grow faster For full show notes, go to schulmanart.com/364 📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart 🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!
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365: Artist Tantrums
Have you ever wanted to torch your whole art business to the ground? You’re not alone. I’ve had those moments too, whether it was a show with no sales, ghosting from collectors, or just the crushing weight of feeling like nothing is working. But before you throw it all away, let’s talk about what’s really happening when those emotions take over. More often than not, it’s not your art or your audience. It’s your nervous system crying out for safety. In this episode, I’m sharing true stories, coaching insights, and what to do instead of spiraling. In this episode, you’ll discover: Learn how to spot an artist tantrum before it derails your momentum Identify the difference between a strategic pivot and an emotional spiral Get practical tools to reset, recalibrate, and recommit instead of ghosting your own goals For full show notes, go to schulmanart.com/365 📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart 🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!
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363: The Art of Dressing ft Tziporah Salamon
I met Tziporah Salamon at a Jewish arts event, and within minutes, it felt like I’d reunited with a long-lost sister. What followed was a deep and joyful conversation about style, identity, and how personal history shapes self expression. From her Hungarian roots to her journey through fashion’s most iconic institutions, Tziporah shares the moments and the miracles that led her to become a walking work of art. We also talked about what it means to be a Jewish artist in today’s world and how she found her voice again when the world felt too heavy to dress up. In this episode, you’ll discover: Explore how style can be used as storytelling and resistance Be inspired to reclaim beauty, purpose, and visibility even in dark times Discover how Tziporah transformed dressing into an artistic and spiritual practice For full show notes, go to schulmanart.com/363 📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart 🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!
Whether you're looking for inspiration for your art or understand how to profit from it, you've come to the right place. You’ll learn the practical strategies you need to learn to sell your art plus develop a confident mindset in order to succeed. Not only is profiting from your passion possible but it’s also common. We dive into topics such as social media marketing, selling art online as well as shifting your mindset to banish your inner critic and overcome impostor syndrome and beat starving artist syndrome to the curb. Professional artist Miriam Schulman of Schulmanart.com speaks to top marketing experts and artists.