Magnolia Street: A Practical Magic Fandom Podcast

Practical Magic 2 is finally here... and apparently, so is Practical Magic EVERYTHING.
Tequila. Makeup. Eyewear. Home decor. Clothing. Tea. Lip balm. Frozen yogurt. Pizza?! After nearly 30 years of fans having very little official merchandise to choose from, the arrival of PM2 has unleashed a seemingly endless stream of brand collaborations.
And after listeners, journalists, and fellow creators kept asking us the same question, we finally decided it was time to talk about it:
What do The Stinas actually think of the PM2 collab craze?
We're digging into the official collaborations that completely understood the assignment, the ones that surprised us, and the ones that left us wondering what exactly they have to do with Practical Magic. More importantly, we're asking a bigger question: What actually makes something feel like Practical Magic?
Because long before Practical Magic became a marketplace, the fandom was making the magic itself.
For decades, artists, candle makers, writers, herbalists, jewelry makers, DIYers, and wonderfully witchy small businesses created the things that didn't officially exist. So while the Owens universe is having its very big, very shiny commercial moment, we're also turning the spotlight toward some of the creators who were already here.
We're joined by Kate of Hearth Witch Home Co. to explore what Practical Magic actually smells like, and Gina Luker of The Shabby Creek Cottage and Illumine Magazine to talk about bringing the feeling of Practical Magic into our homes, gardens, rituals, and everyday lives.
And ultimately, we're asking: if the fans helped keep Practical Magic alive long enough for this moment to happen, should more of those fans and creators have had a seat at the table when Practical Magic became big business?
It's complicated. It's a little cheeky. And yes... we bought some of the merch too.
So pour yourself a Midnight Margarita and join us as we attempt to answer the question:
Can you really bottle Practical Magic?

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DISCLAIMER:
The Magnolia Street Podcast intends to discuss the movie, “Practical Magic” in its entirety. This will evidently result in spoilers and it is recommended that you watch and or read the following. Alice Hoffman’s: Practical Magic, Rules of Magic, Magic Lessons, Book of Magic.
The Magnolia Street Podcast is for entertainment and informational purposes and should not be used as a substitute for professional or medical advice. Do not attempt any of the discussed actions, solutions, or remedies without first consulting a qualified professional. It should be noted that we are not medical professionals and therefore we are not responsible or liable for any injuries or illnesses resulting from the use of any information on our website or in our media.
The Magnolia Street Podcast presenters, Kristina Babich and Justina Carubia are passionate fans of Alice Hoffman’s work and the Practical Magic word she has created. There is no copyright infringement intended, all characters and story lines are that of Alice Hoffman. We do not own any of that material as well as any of the move score music shared within the podcast.
All intellectual property rights concerning personally written music and or shared art are vested in Magnolia Street Podcast. Copying, distributing and any other use of these materials is not permitted without the written permission from Kristina Babich and Justina Carubia.

This episode of Magnolia Street is sponsored by Phantom Wines. For consumers 21+ only. Please enjoy responsibly. 
"Pull up a chair, neighbors. This week, we're gathering around the table for a very special episode of Magnolia Street, sponsored by Phantom Wines. 
Inspired by the everyday rituals that make ordinary moments feel a little more magical, we're exploring the history, folklore and traditions surrounding wine, and the way a shared table can become a place for storytelling, memory, connection and community. 
We'll travel through ancient wine mythology and curious superstitions from around the world, explore the magical folklore of the grape, and share traditions passed down through our own families. Kristina takes us into her Croatian heritage, sharing memories of her grandparents, family dinners, toasts, and the rituals that shaped her understanding of hospitality and gathering. Justina sits down with her parents to hear their memories of homemade family wine, summers in Italy, and the stories preserved inside old bottles and family photographs. 
Then, of course, we're bringing it all home to the Owens women. 
We're tracing wine throughout Alice Hoffman's Practical Magic series, revisiting the Owens kitchen as the heart and hearth of the family, talking Midnight Margaritas, inherited recipes, kitchen witchery, Franny and Jet's rules for the table, and asking the very important question: If the Owens women were wines... what would they be? 
Along the way, we're enjoying Phantom Wines' dark and alluring Proprietary Red Blend and rich and enticing Chardonnay, while uncovering the generations of Bogle family history behind the bottle, including the ghostly vineyard lore that helped inspire Phantom itself. 
Because sometimes the magic isn't what's inside the glass. 
It's the people gathered around it. 

Explore Phantom Wines
Follow Phantom Wines on Instagram

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DISCLAIMER:
The Magnolia Street Podcast intends to discuss the movie, “Practical Magic” in its entirety. This will evidently result in spoilers and it is recommended that you watch and or read the following. Alice Hoffman’s: Practical Magic, Rules of Magic, Magic Lessons, Book of Magic.
The Magnolia Street Podcast is for entertainment and informational purposes and should not be used as a substitute for professional or medical advice. Do not attempt any of the discussed actions, solutions, or remedies without first consulting a qualified professional. It should be noted that we are not medical professionals and therefore we are not responsible or liable for any injuries or illnesses resulting from the use of any information on our website or in our media.
The Magnolia Street Podcast presenters, Kristina Babich and Justina Carubia are passionate fans of Alice Hoffman’s work and the Practical Magic word she has created. There is no copyright infringement intended, all characters and story lines are that of Alice Hoffman. We do not own any of that material as well as any of the move score music shared within the podcast.
All intellectual property rights concerning personally written music and or shared art are vested in Magnolia Street Podcast. Copying, distributing and any other use of these materials is not permitted without the written permission from Kristina Babich and Justina Carubia.

We had the most incredible opportunity to co-host a Practical Magic fan event at the historic Texas Theatre in Dallas, Texas along side Alexandra Artrip aka the OG ANTONIA OWENS from the 1998 film! Join us for an in-depth recap of our whirlwind of a weekend!

KillaKC's POV recap of the Practical Magic Meets and Greet
BUILDING DALLAS: Episode: #11 : The revival and history of the 1926 property once known as the Wesley Inn

After weeks of revisiting the Owens family history, we've reached the final chapter.
In this concluding installment of our Practical Magic book summary series, we're diving into The Book of Magic by Alice Hoffman—the long-awaited novel that serves as the literary continuation of the beloved story and the inspiration behind Practical Magic 2.
Everything has been building to this moment.
The Owens family curse has haunted generations, but now Sally, Gillian, Franny, Jet, Kylie, Antonia, and an entire new cast of players must come together for one final battle against the magic that began centuries ago with Maria Owens. We'll walk through the complete story chapter by chapter, breaking down the characters, timeline, major plot points, magical symbolism, and the emotional moments that bring the Practical Magic saga full circle.
Whether you're preparing for the release of Practical Magic 2, refreshing your memory before heading to the theater, or simply want to experience Alice Hoffman's final Owens novel all over again, this episode is your complete guide.

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DISCLAIMER:
The Magnolia Street Podcast intends to discuss the movie, “Practical Magic” in its entirety. This will evidently result in spoilers and it is recommended that you watch and or read the following. Alice Hoffman’s: Practical Magic, Rules of Magic, Magic Lessons, Book of Magic.
The Magnolia Street Podcast is for entertainment and informational purposes and should not be used as a substitute for professional or medical advice. Do not attempt any of the discussed actions, solutions, or remedies without first consulting a qualified professional. It should be noted that we are not medical professionals and therefore we are not responsible or liable for any injuries or illnesses resulting from the use of any information on our website or in our media.
The Magnolia Street Podcast presenters, Kristina Babich and Justina Carubia are passionate fans of Alice Hoffman’s work and the Practical Magic word she has created. There is no copyright infringement intended, all characters and story lines are that of Alice Hoffman. We do not own any of that material as well as any of the move score music shared within the podcast.
All intellectual property rights concerning personally written music and or shared art are vested in Magnolia Street Podcast. Copying, distributing and any other use of these materials is not permitted without the written permission from Kristina Babich and Justina Carubia.

The Book of the Raven has officially flown from the pages of Alice Hoffman's novels onto the big screen—but long before audiences see it in Practical Magic 2, one fan brought it to life by hand.
In this episode, we're joined by Charlee of TV Gifts and Love, the talented UK craftswoman behind one of the most breathtaking fan-made replicas we've ever seen. Inspired by the first Practical Magic 2 teaser, Charlee didn't simply recreate the mysterious grimoire's cover—she imagined what Amelia Bassano herself might have written inside. We explore the research, artistry, symbolism, and storytelling that transformed a fictional magical artifact into something fans can actually hold in their hands.
Then, after our interview, we turn our attention back to Alice Hoffman's novels to uncover the true story of the Book of the Raven.
Where did it first appear? Why did Maria Owens hide it behind the walls of the Owens Library? How did it shape Faith Owens' journey in Magic Lessons, and why does it ultimately become the key to breaking the Owens family curse in The Book of Magic?
Together, we'll trace the complete history of one of the Practical Magic universe's most powerful magical objects—from its mysterious author, Amelia Bassano, to its warnings about revenge, sacrifice, love, and the extraordinary price of breaking a curse.
Whether you're counting down the days until Practical Magic 2 or following along with our complete Practical Magic Book Summary Series, this is the perfect deep dive into one of the sequel's most intriguing magical mysteries.

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QUIBEY SOURCES
DISCLAIMER:
The Magnolia Street Podcast intends to discuss the movie, “Practical Magic” in its entirety. This will evidently result in spoilers and it is recommended that you watch and or read the following. Alice Hoffman’s: Practical Magic, Rules of Magic, Magic Lessons, Book of Magic.
The Magnolia Street Podcast is for entertainment and informational purposes and should not be used as a substitute for professional or medical advice. Do not attempt any of the discussed actions, solutions, or remedies without first consulting a qualified professional. It should be noted that we are not medical professionals and therefore we are not responsible or liable for any injuries or illnesses resulting from the use of any information on our website or in our media.

The Magnolia Street Podcast presenters, Kristina Babich and Justina Carubia are passionate fans of Alice Hoffman’s work and the Practical Magic word she has created. There is no copyright infringement intended, all characters and story lines are that of Alice Hoffman. We do not own any of that material as well as any of the move score music shared within the podcast.

All intellectual property rights concerning personally written music and or shared art are vested in Magnolia Street Podcast. Copying, distributing and any other use of these materials is not permitted without the written permission from Kristina Babich and Justina Carubia.