Jake Burghardt, author of "Stop Wasting Research," discusses how organizations leave valuable insights unused from past studies and explains how this happens due to poor preparation, lack of accountability, and weak integration into planning. He emphasizes that activating existing research requires active knowledge management beyond just repositories, and offers practical ways researchers can extend their impact by prioritizing insights across studies and making past research accessible during planning cycles.👉 If you have any tips on fantastic speakers from across the globe, feedback, or any questions, we’d love to hear from you. Reach out to
[email protected]🔎 Do you want to know more? Check out this episode at:https://www.uxtweak.com/podcast/jake-burghardt-recycling-researchEpisode highlights00:01:38 - About Jake 00:05:13 - How we waste research 00:07:45 - Why we forget about research findings 00:12:30 - Research acceptance in teams 00:17:25 - Promoting research for decision-making 00:22:08 - Research and knowledge management 00:27:14 - Final thoughtsAbout our guest Jake BurghardtJake Burghardt is a consultant, author, and speaker at IntegratingResearch.com. His mission is to shift expectations in the tech industry so that almost every important product roadmap, prioritization, and design decision is grounded in research about people and real-world systems.Jake helps organizations drive product value, outcomes, and quality by:- Extracting more impact from existing research assets- Achieving a useful mix of new research in collaborative communities of practice- Integrating insights into crucial product decisionsJake has 20+ years of experience in product research, vision, planning, design, and experimentation. Previously, he owned insight activation initiatives in Amazon’s Retail and Alexa divisions. Before working within research communities, Jake consulted on products in a range of domains, including “new space” engineering, power plant operation, cockpit avionics, genetics instrumentation, creative production, and financial trading.🔎 Where to follow JakeLinkedIn👉 Did you know that UXtweak also offers a series of webinars packed with practical knowledge for UX professionals? Check out the episode with Stéphanie Walter, where she talks about overcoming the challenges of enterprise UX: https://www.youtube.com/live/d9p4ShC_fMA?si=eYEl_S0UErpJiT4B About this podcast:Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them. 🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈🐝 Where to follow UXtweak:LinkedIn / Instagram / YouTube / Facebook / Twitter
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