HBR On Leadership

Shake Shack started in 2001 as a hot dog cart in New York City’s Madison Square Park. It’s now a global fast-casual restaurant chain renowned for both quality and hospitality. In 2024, following a rapid rollout of digital tools like kiosks and mobile ordering, Chief Growth Officer Steph So found herself asking, had Shake Shack built a model that could truly scale, or one that still needed work? Harvard Business School professor Chris Stanton joins So and host Brian Kenny to discuss the case “Shake Shack’s Playbook for the Digital Era.” Together, they explore what it means to scale hospitality in a tech-driven industry and how Shake Shack is balancing brand values, digital adoption, and the evolving role of its frontline team.

Leaders are often called upon to pitch ideas to senior management about how to change the way their company does business. Perhaps you have proposed an improvement to an existing process, a new product, a technological tool, or a way to break into a different market entirely—with mixed results. In this conversation, Sue Ashford, professor at the University of Michigan’s Ross School of Business, and Ellen Bailey, former vice president of business and culture transformation at Harvard Business Publishing, give suggestions for framing those ideas so that executives buy into them, including the research findings they keep in mind, questions they ask themselves and others when vetting an idea, and what they learned from the times they fell short.

What is the real definition of efficiency in a world powered by AI? What if it was quality, not quantity? Neuroscientist Mithu Storoni has researched how and when our brains are the most creative and truly productive at knowledge work. In this conversation, she shares how we can train our brains to be more effective at doing work that really matters. She explains how our brains tackle different kinds of work, how we can better schedule our days to align with those states of mind, and what this all means for leaders and organizations. Storoni is the author of the book "Hyperefficient: Optimize Your Brain to Transform the Way You Work".

Communicating clearly sets you up to have the leadership impact and influence you need to drive change. But what if you’re running on empty? Expressing your ideas and giving direction when you’re sleep-deprived, burned out, or simply overwhelmed can feel nearly impossible. So, what helps? Leadership development coach Muriel Wilkins, author of Leadership Unblocked and host of the podcast Coaching Real Leaders, talks us through communication techniques that meet you where you’re at mentally and emotionally so that you can rise to the moment (even when you’re worried you can’t).

Difficult change is inevitable, but few of us have the skills to it navigate well. Dr. Maya Shankar, cognitive scientist and host of the podcast A Slight Change of Plans, shares ideas that can leaders understand, react, reframe, and better adapt to change in life or work. She offers evidence-based strategies for how leaders can build resilience in the face of personal, organizational, and technological upheaval while also finding paths to growth and learning. Shankar is author of the book The Other Side of Change: Who We Become When Life Makes Other Plans.