HBR On Leadership

We all know that leaders need to captivate audiences and effectively convey their ideas. But not every speaking opportunity can be prepared and practiced. That’s why it’s so important to learn the skill of speaking off-the-cuff, and Matt Abrahams, lecturer at the Stanford Graduate School of Business and host of the podcast Think Fast, Talk Smart, has advice to help. He explains how to stay calm in these situations, craft a compelling message, and ensure you’ve made a good impression. Abrahams is author of the book “Think Faster, Talk Smarter: How to Speak Successfully When You’re Put on the Spot,” as well as the HBR article “How to Shine When You’re Put on the Spot.”

If you’re feeling distracted, mentally fogged, and unable to pay attention to the task at hand, you’re not alone. The human brain is highly susceptible to often unproductive mind-wandering, and modern technology has only made the problem worse. But we all know that the best work comes when you're able to really zero in on an idea or problem for a sustained period of time. So, we need better strategies for blocking out the external and internal noise. Dr. Amishi Jha, a neuroscientist and professor of psychology at the University of Miami and the author of “Peak Mind,” offers recommendations based on studies of people in some of the most high-pressure jobs in the world.

Jonah Berger, professor at the Wharton School of the University of Pennsylvania, says that most of us aren’t approaching persuasion the right way. Pushing people to behave how you’d like them to or believe the same things you do just doesn’t work, no matter how much data you give or how many emotional appeals you make. Studying both psychology and business, he’s found better tactics for bringing people over to your side. One of the keys? Asking questions so people feel like they’re making the decision to change. Berger is the author of the book “The Catalyst: How to Change Anyone’s Mind.”

Nathan Furr, professor of strategy at INSEAD, researches what makes great innovative leaders, and he reveals how they develop and spend “innovation capital.” Like social or political capital, it’s a power to motivate employees, win the buy-in of stakeholders, and sell breakthrough products. Furr argues that innovation capital is something everyone can develop and grow by using something he calls impression amplifiers. Furr is the coauthor of the book “Innovation Capital: How to Compete—and Win—Like the World's Most Innovative Leaders.”

Anne Curzan, English professor at the University of Michigan, studies the evolution of language. While many of us roll our eyes at bizspeak—from synergy to value-add to operationalize—Curzan defends business jargon. She says the words we say around the office speak volumes about our organizations and our working relationships. She shares how to use jargon more deliberately, explains the origin of some annoying or amusing buzzwords, and discusses how English became the global business language and how that could change.