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Tom Bilyeu's Impact Theory

Impact Theory
Tom Bilyeu's Impact Theory
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  • Chasing Money is a Trap—The Hidden Lie About Wealth Everyone Believes | Tom Bilyeu (Fan Fav)
    Fan Favorite: This episode originally aired on January 11, 2022. If you’ve been following me for any length of time, you’ve probably heard about the years I spent chasing money - and how it left me emotionally bankrupt. Don’t get me wrong - money is a powerful force. It gives you the ability to close your eyes, imagine something that you want to create, and then open your eyes and actually be able to go out there and do it. However, I’ve also found that people have wildly different opinions on money, how we should relate to it, and how it affects our levels of happiness and fulfillment. But what do people who have really mastered the game of money have to say about it? What constitutes a wealthy life? How should we define success? How do we create and monetize long-term value for those we serve? Todays’ episode of Impact Theory answers those questions, and many more. I’ve assembled some of my favorite moments from past guest interviews, all revolving around our relationships with money and financial success. SHOW NOTES: 00:00 | Ken Honda on shifting your focus around wealth 09:01 | David Rubenstein on children of wealthy families 17:54 | Ramit Sethi on rewriting your invisible scripts around money 28:10 | Tilman Fertitta on forging your own path in business 37:05 | Yancey Strickler on new ways of measuring value ********************************************************************** Do you need my help? STARTING a business: Join me inside ZERO TO FOUNDER here SCALING a business: Click here to see if you qualify Get my battle-tested strategies and insights delivered weekly to your inbox: sign up here. ********************************************************************** If you're serious about leveling up your life, I urge you to check out my new podcast, Tom Bilyeu’s Mindset Playbook —a goldmine of my most impactful episodes on mindset, business, and health. Trust me, your future self will thank you. ********************************************************************** Join me live on my Twitch stream. I'm live daily from 6:30 to 8:30 am PT at www.twitch.tv/tombilyeu ********************************************************************** LISTEN TO IMPACT THEORY AD FREE + BONUS EPISODES on APPLE PODCASTS: apple.co/impacttheory ********************************************************************** FOLLOW TOM: Instagram: https://www.instagram.com/tombilyeu/ Tik Tok: https://www.tiktok.com/@tombilyeu?lang=en Twitter: https://twitter.com/tombilyeu YouTube: https://www.youtube.com/@TomBilyeu Learn more about your ad choices. Visit megaphone.fm/adchoices
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  • America on the Brink: Are We Headed Toward Civil War? Breaking Down the Debt, Division & Disorder | The Tom Bilyeu Show
    Join Tom Bilyeu and his co-host Drew as they tackle hot-button issues—from national protests and government response to the growing concerns of political polarization and economic instability. As the headlines scream about cities on fire and rumors of civil war swirl, Tom and Drew challenge each other's perspectives, debating how much of our current climate is real versus media-fueled overdramatization. They'll share their unique “inside the car vs. drone’s-eye view” approach to understanding how local experiences and national trends collide. In this episode, they break down the waves of protest in LA, the government’s response, and the political strategies at play—especially in the context of Trump’s and Newsom’s public standoff. Plus, they don’t shy away from the hard questions: Are we witnessing the early signs of a larger societal unraveling? How do personal freedoms, law and order, and economic distress fit into the bigger picture? And what can history—and thinkers like Ray Dalio—teach us about what might come next? SHOWNOTES 00:00 Stuck in a Recurring Cycle 06:36 National Guard's Role in Riots 11:45 Managing Conflict in Tense Situations 16:02 Overreaction and De-escalation Challenges 21:50 "Addressing Riots and Armed Response" 28:42 Debate on Borders and Civil Order 35:08 Marxism Critique and Popularity Debate 40:36 "Avoidance: Theory vs. Practice" 46:20 State Moves Highlight Political Dynamics 51:48 "China's Economic Gamble at Risk" 55:22 "Disproportionate Rewards Drive Innovation" 01:02:44 Government Seizure of Bitcoin 01:04:31 "AI-Driven Reality Verification" CHECK OUT OUR SPONSORS Vital Proteins: Get 20% off by going to ⁠https://www.vitalproteins.com⁠ and entering promo code IMPACT at check out ButcherBox: New users that sign up for ButcherBox will receive their choice between steak tips, salmon, or chicken breast in every box for a year + $20 off their first box at ⁠https://butcherbox.com/impact⁠ Monarch Money: Use code THEORY at ⁠https://monarchmoney.com⁠ for 50% off your first year! Shopify: Sign up for your one-dollar-per-month trial period at ⁠https://shopify.com/impact⁠ iTrust Capital: Use code IMPACTGO when you sign up and fund your account to get a $100 bonus at ⁠https://www.itrustcapital.com/tombilyeu⁠  Jerry: Stop needlessly overpaying for car insurance - download the Jerry app or head to ⁠https://jerry.ai/impact⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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  • LA Riots, Trump vs Newsom, & Ray Dalio Predicts Civil War | The Tom Bilyeu Show
    Tom and co-host Drew taking listeners deep into the volatile landscape of American current events, zeroing in on the LA immigration riots that have dominated headlines. With tensions flaring between national and local leadership—Trump pushing for a hardline federal response, Newsom resisting—the conversation explores the patterns of civil unrest and political division that have marked recent American history. Tom and Drew set the stage by wrestling with the disconnect between lived experience on the ground and the dramatized narrative pushed by media and politicians, and they unpack the psychology and historical context that frame our national sense of crisis. Join Tom and Drew as they analyze pattern recognition in societal upheavals, the rise and repetition of riots, and the role that both media and political actors play in stoking societal fear and division. They candidly debate law and order, the line between peaceful protest and violence, and how responses from leadership can either escalate or temper unrest. It's a raw, unfiltered look at American fault lines through the eyes of two thoughtful centrists with sharply different perspectives on what’s at stake and where we go from here. SHOWNOTES00:00 Random kickoff, LA immigration riots, Trump vs. Newsom00:52 Media narratives vs. lived experience; historical cycles of riots02:30 Deep dives: Creature from Jekyll Island and AI, preview of upcoming Ray Dalio civil war content03:10 Tom’s “inside the car” vs. “drone's eye view” analogy on threat perception05:12 Debt, wealth inequality, and existential threats to American stability06:10 Examining news, protest origins in Paramount, media weaponization06:36 Role of Trump, National Guard, and police statements08:09 Agitation, escalation, law-and-order arguments09:11 Tom on zero tolerance for violence, personal property, and police response12:28 Drew on distinctions between protest and violence, the need for context13:19 Discussion of left-wing agitators and policing dynamics14:40 Blocking streets, crowd management, protest policing strategies15:21 Debate on in-the-moment criminal crackdown vs. escalation risks18:24 Societal order, community safety, and escalating force19:30 Defining peaceful protest; competing moral frameworks for resistance22:33 Tom lays out the slippery slope to civil war when national values diverge24:49 The debate over armed vs. unarmed resistance, the nature of violence25:05 Political theater in raids and the true nature of immigration enforcement27:27 Discussion on California as a political flashpoint, media tactics29:50 Political capital, incentives, and why the reactions might matter more30:59 Are “let it burn” tactics viable? Drew and Tom’s fundamental disagreement FOLLOW TOMInstagram: https://www.instagram.com/tombilyeu/Tik Tok: https://www.tiktok.com/@tombilyeu?lang=enTwitter: https://twitter.com/tombilyeuYouTube: https://www.youtube.com/@TomBilyeu CHECK OUT OUR SPONSORS Vital Proteins: Get 20% off by going to ⁠https://www.vitalproteins.com⁠ and entering promo code IMPACT at check out ButcherBox: New users that sign up for ButcherBox will receive their choice between steak tips, salmon, or chicken breast in every box for a year + $20 off their first box at ⁠https://butcherbox.com/impact⁠ Monarch Money: Use code THEORY at ⁠https://monarchmoney.com⁠ for 50% off your first year! Shopify: Sign up for your one-dollar-per-month trial period at ⁠https://shopify.com/impact⁠ iTrust Capital: Use code IMPACTGO when you sign up and fund your account to get a $100 bonus at ⁠https://www.itrustcapital.com/tombilyeu⁠  Jerry: Stop needlessly overpaying for car insurance - download the Jerry app or head to ⁠https://jerry.ai/impact⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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  • Jocko Willink and the New Rules of War: Putin, Gaza, and America’s Fall | PT 2
    Picking up where part one left off, Tom Bilyeu and Jocko Willink continue their far-reaching conversation, diving even deeper into the foundations of leadership, cultural transformation, and the surprising optimism Jocko sees for America’s youth. Jocko shares behind-the-scenes stories about translating hard-won military discipline into bestselling children’s books and a soon-to-be-released feature film—highlighting his belief that storytelling is a critical weapon for shaping culture and values. The dialogue expands to explore the realities of military and corporate leadership, the dangers of arrogance and ego within teams, and the mechanics of power in both politics and business. Tom and Jocko dissect the process behind leadership development, examine the “Machiavellian” truths of power dynamics, and reflect on the lived realities of command in combat. Listeners will gain fresh perspectives on humility, accountability, and what it truly means to step up as a leader—both in war and everyday life. SHOWNOTES 27:48 Jocko’s Cultural Optimism—Why America’s Next Generation Will Thrive30:35 The Reality Behind Grit, Hard Work, and Unsung Heroes33:21 Warrior Kid Podcast, Working with Kids, and Building a Brand That Resonates35:23 Jocko’s Creative Side—Music, Art, and the Story Behind the Warrior Kid Movie38:38 From Book to Film: How Jocko’s Storyland Became a Feature Starring Chris Pratt46:16 The Mind of a Warrior-Writer: Capturing and Processing the Chaos of Combat54:52 The Limits of Memory: Why Jocko Didn't Journal at War & His Singular Focus57:33 What Makes Great Leaders? Comparing Politics, Military, and Corporate Worlds59:40 Power, Ego, and the Real Chain of Command1:04:12 Leadership Factories, Promotions, and Avoiding the Trap of Incompetence1:11:06 How Teams Survive “Dumb” or Egotistical Leaders1:13:22 The Role of Ego—Why Teams Self-Destruct Under Bad Leadership1:15:22 Building Alliances—Managing Hostile Environments in High-Stakes Roles1:20:13 Machiavellian Truths and Staying Positive When Facing Dark Realities1:24:03 How to Find & Connect with Jocko Willink CONNECT WITH JOCKO WILLINKInstagram: https://www.instagram.com/jockowillink/Twitter: https://twitter.com/jockowillinkYouTube: https://www.youtube.com/@JockoPodcastWebsite: https://jocko.com CHECK OUT OUR SPONSORS Vital Proteins: Get 20% off by going to ⁠https://www.vitalproteins.com⁠ and entering promo code IMPACT at check out ButcherBox: New users that sign up for ButcherBox will receive their choice between steak tips, salmon, or chicken breast in every box for a year + $20 off their first box at ⁠https://butcherbox.com/impact⁠ Monarch Money: Use code THEORY at ⁠https://monarchmoney.com⁠ for 50% off your first year! Shopify: Sign up for your one-dollar-per-month trial period at ⁠https://shopify.com/impact⁠ iTrust Capital: Use code IMPACTGO when you sign up and fund your account to get a $100 bonus at ⁠https://www.itrustcapital.com/tombilyeu⁠  Jerry: Stop needlessly overpaying for car insurance - download the Jerry app or head to ⁠https://jerry.ai/impact⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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  • Putin, Gaza, and America’s Fall: These Are the New Rules of War & Leadership | Jocko Willink PT 1
    In this powerful episode of "Impact Theory with Tom Bilyeu," Tom sits down with former Navy SEAL commander, leadership expert, and bestselling author Jocko Willink for a compelling exploration of modern warfare, leadership, and human nature. Known for his no-nonsense approach to personal discipline and his frontline perspectives, Jocko offers listeners a rare glimpse into how he thinks about global conflicts like Ukraine, Russia, and the Israel-Hamas war—not from the comfort of theory, but from lived experience and profound strategic insight. Tom and Jocko unravel the unpredictable realities of war, the dangers of overconfidence in leadership, and the psychology that drives nations into protracted conflicts. They also examine the concept of "why America loses wars," the test of wills at the heart of every battle, and how who needs to win often determines the real outcome. Whether you care about geopolitics, leadership under fire, or just want to understand how values play out on the world stage, this is a conversation you don’t want to miss. SHOWNOTES 00:00 Strategic Thinking in Modern Conflicts: Russia, Ukraine, and the Will to Fight02:33 The Unpredictability of War—Overconfidence, Misjudgment, and Human Nature04:17 Why America Loses Wars: The Cautionary Tale of “Wars We Don’t Have to Win”06:12 Russian and American Cultural Attitudes Toward Sacrifice and War09:01 Psychological Warfare: Israel, Hamas, and Turning World Opinion13:38 Strategic Calculus: Collateral Damage, World Sympathy, and the Cycle of Retaliation17:02 Morality in Modern Warfare: Threats, Response, and Values19:15 Defending Values: America’s Future, Internal Struggles, and Global Commerce23:04 Instilling Core Values in the Next Generation—The Origins of Jocko’s Kids Books25:22 Cultural Influence Through Storytelling: The Power of the Warrior Kid Series CONNECT WITH JOCKO WILLINKInstagram: https://www.instagram.com/jockowillink/Twitter: https://twitter.com/jockowillinkYouTube: https://www.youtube.com/@JockoPodcastWebsite: https://jocko.com CHECK OUT OUR SPONSORS Vital Proteins: Get 20% off by going to ⁠https://www.vitalproteins.com⁠ and entering promo code IMPACT at check out ButcherBox: New users that sign up for ButcherBox will receive their choice between steak tips, salmon, or chicken breast in every box for a year + $20 off their first box at ⁠https://butcherbox.com/impact⁠ Monarch Money: Use code THEORY at ⁠https://monarchmoney.com⁠ for 50% off your first year! Shopify: Sign up for your one-dollar-per-month trial period at ⁠https://shopify.com/impact⁠ iTrust Capital: Use code IMPACTGO when you sign up and fund your account to get a $100 bonus at ⁠https://www.itrustcapital.com/tombilyeu⁠  Jerry: Stop needlessly overpaying for car insurance - download the Jerry app or head to ⁠https://jerry.ai/impact⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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Om Tom Bilyeu's Impact Theory

Mondays: Tom Deep Dives. Tuesday and Wednesdays: In Depth Interviews. Thursdays: The Tom Bilyeu show. Fridays: Tom Bilyeu Live! Uncover the truth behind the headlines and memes in an unbiased pursuit of what’s real.  From interviews and reactions to debates on the most important topics of the day, this podcast will challenge everything you know about current events, the economy, culture, and more. Tom Bilyeu’s Impact Theory helps you thrive in our complex world. Hosted by Tom Bilyeu, a prominent entrepreneur and co-founder of the billion-dollar company Quest Nutrition, Impact Theory covers what matters today. From geopolitics and economics to AI, science, future tech, and beyond, Tom breaks down complex topics into their fundamental elements. Learn how to see the world clearly so you can navigate even the most disruptive era.
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